Do Business differently:
Experiments in anti-capitalist business practices
What if there there were a way to oppose capitalism while also running a business?
I believe there is, but it requires more than lip service. It demands that we go bigger and broader than simply reconfiguring business-as-usual. It requires radical ways of rethinking money, value, reciprocity, access and equity.
We have to start anew without reinventing the wheel.
We have to build new and intentional ways of being inside the containers that already exist. We have to move beyond the automatic, and assumed. We must move towards that which we cannot fully fathom but lives as a glimmer in our hearts.
Doing business differently is about enacting possibility, bold experimentation and paradoxical thinking.
This is about collaboration. Generation. Replenishment and repair. This means turning away from extraction, isolation, depletion and destruction.
Doing business differently means letting go of “business as usual.”
Who I Am
My name is Bear Hebert, and I teach consultants, coaches, freelancers, artists, healers and other service-based business owners how to start, scale and run their businesses without selling their souls to the capitalist machine. I’ve run my own business since 2009, so I’ve had more than a decade of experience and experiments in pushing back against the status quo in my business.
My deepest purpose is to push us all in the direction of liberated moments.
You should know: All my work happens in an anti-oppressions framework. I recognize that capitalism is rooted in an interlocking system of white supremacy, patriarchy, ableism (and more). I’m pro-fat, -queer, -trans, and -sex workers. I’m actively looking at the intersections of power and privilege in myself and I’ll ask you to do the same.
Photo by Claire Bangser
“ The most useful thing about working with Bear was having someone who shares similar core values and outlook on life to support my business and personal endeavors. I felt unconditionally supported and free to explore, and I healed much of my high stakes mentality with my business. ”
What this is
Six months of deep digging and intimate support to help you re-envision how you run your business. Me and you, wheeling, dealing and feeling our way to something new.
We cover everything from the nitty-gritty of client management and finances, to the big picture vision of how you want to serve the world.
If you’re newer to running a business, we can cover the basics like targeted marketing, website building, and lots of other behind-the-scenes stuff. If you’ve been at this for awhile, I have been too, so I can meet you where you are.
I’ll ask you to question EVERYTHING and to check your assumptions at the door. We’re diving into a radical restructuring of how you see your work in the world.
Imagine your heart and your business as a Venn diagram. Our work lives in the overlap.
Who it’s for
You run a small business and give a shit about the state of the world.
You want to live outside capitalism but need to pay the bills.
You want your business to thrive but feel gross about achieving traditional benchmarks of success.
You live with the grinding discomfort of holding a vision for the way the world could be while still having to inhabit the world as it is.
All of my work is in the service of relieving that discomfort, either by helping us to have more clarity about how to get to the future world, or by giving us more strategic ways to live in the world as it is. It’s really about liberation, both personal and collective.
“ Bear helped me have courage to make major decisions about how to shift my work while also keeping in mind my survival. Now I can head toward financial stability, even thriving, while remaining committed to dismantling capitalism. ”
How it works
In brief:
Collaborative consulting sessions twice a month
Customized homework assignments
Weekly accountability check-ins
Ongoing support and celebration via email and text
The details:
We start off with a 90-minute initial call to take a long, hard look at your business—where it’s thriving, where it’s struggling, and most importantly, where it’s out of alignment with what your heart deeply desires. We then meet twice a month for six months. In these 60-minute sessions, we dig into the praxis of building a new economy inside your business. Every call includes made-to-order homework assignments and personalized accountability.
In our sixth month together, we assess if our work together is complete. Though some clients are finished in six months, many clients continue collaborating with me for a year or longer!
Throughout our work, I’m available via email and WhatsApp for accountability, encouragement, editing help, and more.
What it costs
To recap: You get 2 calls per month, unique-to-you homework assignments, plus ongoing email and text support.
The cost is $2400 (or $400/month).
The fine print
Longer-term, shame-free, no-interest payment plans are available; no questions asked. If $400/month is beyond your budget, we’ll get creative. I’ve been able to find a way to make it work with nearly everyone who has wanted to do this work, and I prioritize access for marginalized folks. Don’t let money be the thing that holds you back. #capitalismsucks
I don’t offer coaching or consulting services to most yoga businesses. Click here for more on this.